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Unit 3: Stakeholder liaison

Effective stakeholder engagement is the cornerstone of building trust, driving impact, & navigating complex communications with confidence

Stakeholder engagement modules

Module 1

Key opinion leaders

Managing relationships with key opinion leaders is crucial for shaping perceptions, building credibility & amplifying campaign key messages to target audiences

Module 2

Patient case studies

At the heart of every campaign are patients - their insights, experiences, & voices are essential to meaningful, authentic stakeholder engagement

Module 3

Advocacy groups

Advocacy groups are powerful partners - championing patient voices, shaping policy, & driving momentum at every stage of a campaign

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